If you have a business you most likely need photographs for your marketing. from websites to brochures for customers, a good set of photographs that tell your companies story is crucial for marketing. You want to show off your people and your products or services in your facility. This helps your customers understand your business better. Research shows that a potential customer may look at your business up to seven times before deciding to do business with you. This includes any advertising, website, posts you have on social media and more. And each of these marketing avenues takes good photography to get your story across.

A good cell phone photo can only go so far. The use of professional lighting and gear can make your business, staff and products look amazing. If you are selling to the general public—whether products or services why not show your business in the best possible way? And if you are marketing business to business you really need top quality images.

A great set of marketing photos can last you awhile. If you’re only using them for headers on Social Media or on your website then you can get by for a few years rotating in a few new photos each month. If however you need them for blogs, marketing materials and a lot of online or social media blasts you might want to make sure you have a good supply of new images.

Be careful of using only generic stock images. Sure you can get some fairly decent ones for a cheap price but also know that unless you’ve paid for an exclusive license—which can be top dollar—your competitor can also be using the same images as well. Why not develop your own custom stock library-exclusive to your business? It’s not as expensive as you might thing. Call (719-475-0160) or email us to begin the conversation about this today.